Tag Archive | "search engines"

What the heck does Webmaster mean? Specialized Skill Sets of the Web

The web definitely isn’t as simple as it used to be.  Back in the ‘90s you could get away with one person who kept up with a website and everything that went into it.  This one Webmaster could handle everything.  I have the job title of Webmaster at Wofford and I have a hard time [...]

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Let’s talk about Landing Pages and Bounce Rates

So do you know what a landing page is?  It’s amazing how many people that I talk to that don’t quite understand this subject.  Landing pages are a very important element to actually marketing online.  Landing pages allow you to segment your audience, track a specific segment, send individuals to relevant information and many other [...]

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Which Search Engines Really Matter - The Followup

So many many months ago in what was the third post of this blog I asked the question, Which search engines really matter?  In that post I pulled data from Compete’s monthly post about web search market share that showed Google dominating with almost 69% of the US market.  So fast forward eight months later [...]

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Using 301 Redirects to solve URL Canonicalization: Low Hanging Fruit for SEO and Web Standards

This is the first part in a series of solid web standards that I plan on writing.  There is a lot of simple web standards, or things that I think should be standards, that people either do the hard way or don’t make their site as user friendly as possible.  So either you know exactly [...]

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2007 Annual Web Analysis of Wofford.edu

I know I know it’s been almost a month and a half since the end of 2007 and I have had this report sitting around for over a month, but better late than never right? 

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