2010 September | .eduGuru

The Power of “Social” in Social Media

Think about what goes into your social media strategy when launching campaigns. You talk about content, distribution, action, and community management. There’s helpful guides on how to track ROI after you launch a campaign and tools to provide analytics to your team members. If you step back from the computer and think about the true [...]

Does Your Campus Security Have a Place in Social Media?

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I’m sure we’ve all heard about the University of Texas at Austin this morning. As I went through my day, I started to search more for updated information. Watching the live tweets via Google was helpful. I could imagine being at that school - or knowing someone who attended/worked there - and how Twitter would [...]

Homepage Centerpiece Survey

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At HighEdWeb 2010 in Cincinnati I will be giving a presentation on the role and strategy surrounding centerpieces on home pages in higher ed. This information will be used in a 100% anonymous manner to reinforce and inform certain points that I will be making. The information you provide will be extremely helpful in ensuring [...]

Viral Videos: What It Means and Tips For Going Viral

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Last Sunday night I had the pleasure of being a guest host on Seth Odell’s new weekly web show Higher Ed Live. You might remember the plug I wrote a few weeks ago. Well after the first two episodes Seth has found a niche where he is providing a ton of value to the higher [...]

Higher Ed and the Real-Time Web

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On Sept. 14, I spoke at the 140 Characters Conference (#140conf) in Boston, an event that aims to “provide attendees with knowledge, perspectives and insights to the next wave of effects Twitter and the real-time internet will have on business.” What follows is an adaptation of the talk I delivered, “Higher Ed in the Now: Building [...]

[Results] Web Services Department Structure Survey

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This post was written by Matt Herzberger. Matt is the Director of Web Communications at Florida International University and co-founder of https://BlogHighEd.org/

Have You Heard About Higher Ed Live?

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I recently received a direct message from Seth Odell to tell me about his latest project. After one email he sold me on his awesome new project, and I knew it was going to be something worth sharing with the rest of you. Instead of going into the details on my own I asked Seth [...]